Building Social Business

Demonstrates how social business transforms lives, offers practical guidance for those who want to create social businesses, explains how policies must be adapted to make room for the social-business model and shows how social business can ...

Building Social Business

Building Social Business

Demonstrates how social business transforms lives, offers practical guidance for those who want to create social businesses, explains how policies must be adapted to make room for the social-business model and shows how social business can redeem the failed promise of free-market enterprise. By a Nobel Peace Prize winner. Reprint.

Building Social Business

In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how ...

Building Social Business

Building Social Business

Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls ''social business.'' By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.

Building Social Business

You may start by copying an existing social business, then one day say, “Hey, I have an idea for doing this better.” Suddenly you find that you, too, are a social business pioneer. It's an exciting moment.

Building Social Business

Building Social Business

The Nobel Peace Prize winner and bestselling author shows how entrepreneurial spirit and business smarts can be harnessed to create sustainable businesses that can solve the world's biggest problems. Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a new dimension for capitalism which he calls "social business." The social business model has been adopted by corporations, entrepreneurs, and social activists across the globe. Its goal is to create self-supporting, viable commercial enterprises that generate economic growth as they produce goods and services to fulfill human needs. In Building Social Business, Yunus shows how social business can be put into practice and explains why it holds the potential to redeem the failed promise of free-market enterprise.

Social Business Models in the Digital Economy

of their business models, as well as hybrid business models which combine commercial activity and public activities. ... Social issues have an important dimension in the context of building new business and ventures.

Social Business Models in the Digital Economy

Social Business Models in the Digital Economy

Filling a gap in the current literature, this book addresses the social approach to the design and use of innovative business models in the digital economy. It focuses on three areas that are of increasing importance to businesses and industry today: social issues and sustainability; digitization; and new economic business models, specifically the sharing and circular economies. The authors aim to solve current scientific concerns around the conceptualization and operationalization of social business models, addressing management intentions and the impact of these models on society. Based on observation of social phenomena and the authors' research and practical experience, the book highlights best practices for designing and assessing social business models.

Strategic Marketing for Social Enterprises in Developing Nations

Social enterprise: The key to financial sustainability of NGOs. Retrieved from http://gsbblogs.uct.ac.za/gsbconference/files/2012/09/ Wijnberg_Social-enterprise Wilson, F., & Post, J. E. (2013). Business models for people, ...

Strategic Marketing for Social Enterprises in Developing Nations

Strategic Marketing for Social Enterprises in Developing Nations

Many governments in developing nations are finding it nearly impossible to address challenges posed to their countries, including poverty, disease, and high levels of youth unemployment. Thus, social entrepreneurs are attempting to address these social challenges through the creation of social enterprises. However, further research is needed as to what social entrepreneurship is and how these enterprises can utilize and formulate marketing strategies. Strategic Marketing for Social Enterprises in Developing Nations provides innovative insights for an in-depth understanding of where marketing and social entrepreneurship interact, providing clarity as to what social entrepreneurship is as an organizational offering, what drives social entrepreneurship, and the formulation of marketing strategies for social enterprises. Highlighting topics such as income generating, marketing management, and media dependency theory, it is designed for managers, entrepreneurial advisors, entrepreneurs, industry professionals, practitioners, researchers, academicians, and students.

Social Entrepreneurship and Social Business

Yunus, M. (2010), Building Social Business: The New Kind of Capitalism that Serves Humanity's Most Pressing Needs, ... Bornstein, D. (2004), How to Change the World: Social Entrepreneurs and the Power of New Ideas, Oxford University ...

Social Entrepreneurship and Social Business

Social Entrepreneurship and Social Business

This compilation offers students a comprehensive overview of the field of social entrepreneurship. Leading European researchers and lecturers such as Ann-Kristin Achleitner, Markus Beckmann, Heather Cameron, Pascal Dey, Andreas Heinecke, Benjamin Huybrechts, Alex Nicholls, Johanna Mair, Susan Müller and Chris Steyaert have contributed to this textbook.

Social Business and Base of the Pyramid

[SIM 08] SIMANIS E., HART S., DUKE D., “The base of the pyramid protocol: beyond 'basic needs' business strategies” ... [YUN 10a] YUNUS M., Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs, ...

Social Business and Base of the Pyramid

Social Business and Base of the Pyramid

This book analyzes how social business and base of the pyramid approaches allow companies to reinvent themselves, or in other words how they are the levers for strategic renewal. It highlights the constraints and possible difficulties encountered in the process of corporate renewal, drawing on individual and collective restraints to outline the key themes for a company’s successful transition. The author uses the case of Danone to explain how such a process of strategic renewal can take time and calls for a shared vision not only among the directors but between all the players, with a strong emphasis on long-term commitment. Throughout this book, the author offers guidance to help others complete this process with success, encouraging the reader to seize opportunities for change.

Managing Social Businesses

Borzaga, C. and Defourny, J. The Emergence of Social Enterprise (London, New York: Routledge, 2004). ... Yunus, M., Moingeon, B. and Lehmann-Ortega, L. 'Building Social Business Models: Lessons from the Grameen Experience', ...

Managing Social Businesses

Managing Social Businesses

Social businesses and non-profit organizations act at the interface of markets and civil societies. Their executives are challenged by issues of social mission and economic rationale. This book presents a new concept of social businesses and a framework for the mission and strategy-related decision making in this complex concept.

Social Business

Social impact business – Soziale und o ̈kologische Probleme unternehmerisch lo ̈sen. ... Building social business – The new kind of capitalism that serves humanity's most pressing needs. New York: Public Affairs.

Social Business

Social Business

Conceptualized and put into practice by Nobel Peace Prize Laureate and Presidential Medal of Freedom recipient Dr. Muhammad Yunus, social businesses work to address social ills such as poverty, lack of health care, gaps in education and environmental challenges. This book explores the ideation, practice and evaluation of the concept of social business. Not just theoretical foundations but several case studies of social businesses around the world and state-of-the-art assessment of the issues that arise in the planning, marketing and evaluation of social businesses, are featured in this book. This cutting-edge collection of articles, presented by the California Institute for Social Business (CISB) in collaboration with Professor Yunus, is one of the first comprehensive collections of theory and research on the emerging field of social business. The diverse group of authors come from around the world and from various disciplinary backgrounds, representing the leading academic experts on social business phenomena.

Rethinking Communication in Social Business

How Re-Modeling Communication Keeps Companies Social and Entrepreneurial Craig E. Mattson ... generating arguments—like those of Muhuammad Yunus Building Social Business: The New Kind of Capitalism that Serves Humanity's Most ...

Rethinking Communication in Social Business

Rethinking Communication in Social Business

This book argues that social business, in order to sustain its vital distinctiveness in democratic societies, must shift from an informative to a performative model of communication, especially regarding organizational storytelling, awareness-raising, and social problem-solving.

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